This is Oakland

For the past 10 months, I have been working on a book in my free time with a friend- the fabulous Kristen Loken- about this awesome (and often misunderstood) city that I live and work in- Oakland, CA. It’s called This is Oakland: A Guide to the City’s Most Interesting Places and it’s a stylish, visually-driven, guide/travel book about the city…but it’s more than that really.  We are profiling the most innovative, interesting businesses around the city, as well as the people that make this city so vibrant.  Oakland has been called “The New Brooklyn” time and time again, and there’s a reason behind it.  I feel like the country is looking our way to see what’s happening and I hope this book will offer readers an insider’s view of the city.

We are still working on the book, which we are self-publishing, and just launched the Kickstarter campaign! Won’t you please come check it out- and spread the word to your friends?  With Kickstarter, it’s all or nothing and we have less than a month to reach our goals.  Thanks so much!  xx

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Spotted SF

Have you seen Spotted SF? It has quickly become my favorite local site for learning about cool new places. Leslie Santarina (in addition to being a warm and lovely person!) takes beautiful photographs of local spots around the Bay Area and wherever her travels take her, and I have discovered quite a few gems from her…including this taco shop in Montauk!

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Marisa Haskell’s shop in Oakland

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The Fat Radish in NYC

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Outerlands in San Francisco



Oaktown Spice Shop

Have you been to Oaktown Spice Shop? I’m dying to check it out and pick up some their Montreal Steak and Chop (a Food52 favorite!).  I can’t believe I still haven’t made it in- but I did hear they’ll be at Kitchener’s One Year Anniversary Pop-Up Market next Thursday and I’m thinking between the ‘saucy strawberry mini pies’ and the Argentine empanadas, I’ll definitely have to make that trip!

1514c666f8bd23b916e7e1515c4b0e34{image from here}



Uptown Oakland is quickly becoming a destination for hamburger aficionados.

Luka’s makes a hell of a burger, my family adores Trueburger {OMG, the garlic mayo they put on their burgers is out of this world!!}, Kate is a fan of Oakland newbie Umami Burger {toppings include parmesan crisps, shiitake mushrooms and Hatch green chiles}, and now Kronner Burger is moving into the ‘hood.  {Kronner Burger describes their burgers simply as “Rare. Salty.” Yum.}
Screen shot 2013-07-22 at 12.16.45 AM{image from here}


Slicer Opening this September!

This September, my incredibly talented friend Colin Etezadi is opening his first restaurant, Slicer Pizzeria, in Oakland! Colin’s a vet of Bay Area pizza greats {Pizzaiolo, Gioia, and Boot + Shoe Service} and has cooked for me and my girlfriends for my birthday a couple years ago. I can say first hand he’s got what it takes and we’re so excited over here for his new adventure! Congrats, Colin!

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Growing up living next door to my Japanese grandmother, ramen was a staple in my childhood diet. So you can imagine my excitement as I’ve seen the ramen craze catch on {with a bunch of great ramen houses popping up in the bay area!}. Earlier this week I finally stopped by Ramen Shop in Oakland, and somewhere between the jams {90’s hip hop} and the spicy miso broth, I fell in love. Can’t wait to go back! Do you have a favorite spot you care to share??

Ramen{image via}


A Trip Back In Time

I’m a bit captivated by all things vintage, so when I came across this video of a trip on a Berkeley trolley from, get this, 1906, I knew I had to share! It was filmed just a month after the notorious San Francisco Earthquake, at the beginning of a mass migration out of the city to escape the quake’s aftermath. If you look closely at the image below, you can see a man walking right in the middle of the train tracks. The drama that ensues from this event shows that, even back then, Berkeley was a place where people weren’t afraid to do things a little bit differently. We’ll miss you Berkeley. Only three more days until we move!




Welcome to oakland…

Off the Grid!  Hooray!  Seriously, what has taken you so long?  Everyone knows Oakland is a haven for food lovers. Starting Friday, January 25th, and continuing every Friday after that, Off the Grid will be happening outside of the Oakland Museum of California from 5 to 9 PM.  {If you haven’t checked out this museum yet, you need to.}

{photo from here}